Tyler, the Creator is a Grammy-winning rapper, producer, designer, and creative director who reshaped modern hip-hop by refusing to stay in one lane. He first gained attention in the late 2000s as the founder of the Odd Future collective, pairing shock-heavy lyrics with self-produced beats that felt chaotic, funny, and confrontational. Over time, his music evolved into something far more personal and musically rich. Albums like Flower Boy, IGOR, and Call Me If You Get Lost showed his growth as a songwriter, blending rap with soul, jazz, funk, and synth-driven pop while leaning into themes of identity, love, and self-worth. Beyond music, Tyler built a distinct visual and fashion world through his brand GOLF and his hands-on art direction across videos, albums, and tours. His influence reaches far past charts, proving that creative control and curiosity can drive lasting cultural impact.
I was this cool the whole time.
